Hammerax Nice Brand Heavy Cymbals Launched
FOR IMMEDIATE RELEASE
Contact: John Stannard, President, Hammerax
Email: H@hammerax.com Phone: 727-442-5050
Hammerax Nice Brand Heavy Cymbals Launched
Clearwater, Fl November 22, 2010
Hammerax has released a line of loud, brilliant bell cymbals, designed for mounting independently, or “upside down” above cymbals. The bells are available in 6”, 7”, 8”, and 9.5”.
When mounted in the “upside down mode”, Nice brand allow plenty of room to hit the bell of the large cymbal below due to the deep shape.
Virtually all prior small bells on the market were just pressed cups with a flat edge. Nice cymbals feature deeply hammered grooves instead of lathe grooves. “These deep grooves add bright color to the sound… the main goal here was to create a pure sound which can cut through in many styles of music. This is not a mere cup but a true cymbal – formed completely by hammering. The weight is very heavy but the tone is pure with a long sustain, if struck hard”, said John Stannard, Hammerax president. “We aimed right from the start for the Nice brand to be more than just a pressed cup. We knew it had to have a proper bow and center cup. We tested many different profiles and cup combinations to get the best tone.” Nice cymbals can also be mounted individually, or even opposing each other, two at a time or stacked like a bell tree with felts as separators.
Nice cymbals are already on tour with several major acts- mostly notably Robert Plant’s Band of Joy with Marco Giovino on drums. Another great feature of Nice is the pricing. “These instruments are priced at very reasonable points considering the true handmade cymbal quality,” says Stannard.
4 year Limited Warranty. Made in the USA. Available immediately.
John Stannard, President, Hammerax
Email: H@hammerax.com
Phone: 727-442-5050
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Hammerax Nice Bell
Hammerax Nice Bell double
Hammerax Indigo Brand Flatrides
FOR IMMEDIATE RELEASE:
Contact: John Stannard, President, Hammerax
Email: H@hammerax.com Phone: 727-442-5050
Hammerax Indigo Brand Flatrides
Hammerax has announced the release of four new Flatrides. Sizes include 16”, 18”, 21”, and 24”.
Clearwater, Fl November 15, 2010
Indigo brand Flatrides will feature patent pending micro-cups in the center area of the cymbal. The micro-cups serve several functions. They increase the richness of the cymbal while still allowing stick definition. Micro-cups are also rakeable, allowing for one-handed roll FX.
In the past, Flatrides tended to have a dead area near the center. The innovation of using the patent pending micro-cups in the center eliminates this dead spot by tightening the center. They also allow for a broader range of soft to loud tones. The center area can now also be struck in several ways to create bell sounds, but without reducing stick definition.
The 16” is very dry and subdued, while the 18” has a fuller sound, but still very controlled. The 21” has a big, rich sound, which can be bright if needed yet still plenty of stick. The 24” offers a giant palette of colors from a woody stick to a bright center bell sound. The 21” and 24” have several different ride tones.
“We are extremely pleased with these new Indigo brand Flatrides, said John Stannard, Hammerax President. They are bright, yet rich… full of stick and highly useful in both straight-ahead and innovative music settings.”.
Indigo® is a registered trademark. 4 year Limited Warranty. Made in the USA. Available immediately.
John Stannard, President, Hammerax
Email: H@hammerax.com
Phone: 727-442-5050
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Hammerax Flatride
Terry Bozzio becomes Hammerax Hybrid Endorser
FOR IMMEDIATE RELEASE:
Contact: John Stannard, President, Hammerax
Email: H@hammerax.com Phone: 727-442-5050
Clearwater FL October 11, 2010
Terry Bozzio becomes Hammerax Hybrid Endorser
Hammerax has entered into an agreement where drum virtuoso Terry Bozzio will endorse and play Hammerax Hybrid bronze hanging sculptural percussion instruments.
Hammerax has a sculptural hybrid factory in Florida where they craft hanging bronze instruments that are suspended from extremely strong and light cord. These instruments are mounted on cymbal boom stands like chimes. The patented shapes, alloys and hammering techniques give these instruments sounds never before heard. They are very tough and playable with drumsticks. “This is an important step to be working with Terry in our Hybrid efforts.” said Hammerax President, John Stannard. Terry has just received 3 styles of Boomywang, 2 sizes of Culebra, 2 Glass, a 28” Meanie, , and a 24” thin Gong with a hand hammered Hammerax “H” logo.
Terry’s bio is diverse to say the least. After extensive classical training Terry played with a variety of acts, from small bands to Woodie Shaw, then in 1975 joined Frank Zappa and notably played on “The Black Page” a piece so dense with notes that the sheet music was nearly black with ink. Terry has played with Mark Isham, Herbie Hancock, Korn, Billy Gibbons, Zakir Husain, Giovani Hidalgo, and Jeff Beck. Terry co-produced the Grammy award winning “Guitar Shop “ by Jeff Beck. Terry is now Co- Director of The Drum Channel.
Terry Joins a growing list of Hammerax hybrid endorsers including Dame Evelyn Glennie, Pat Mastelotto of King Crimson, Emil Richards, Walfredo Reyes Jr, Will Callhoun, Marco Giovino, Danny Gottlieb, Omar Hakim, and others.
All Hammerax products are 100% USA made.
Videos and information: www.hammerax.com
US Phone 9 am to 5 p.m. (727) 442-5050
E-mail: h@hammerax.com
John Stannard of Hammerax with Terry Bozzio at Drum Channel
